Stockholm-based trio, Normandie, have returned with “Blood In The Water”, their first new music since 2021’s ‘Dark & Beautiful Secrets’ album, which boasts over 30 Million global streams to date.

Speaking of the new single, frontman Philip Strand says, “Blood In The Water is about how “hurt people, hurt people”, how negativity is contagious and how it can lead people into negative spirals, where they unknowingly hurt the ones around them.”

Dark & Beautiful Secrets’ subject matter drew heavily from Philip’s religious childhood, as the band moves into a new era, “Blood In The Water” touches on that a little and acts as the perfect bridge.

“Even though I left the church at a very young age, I was raised with the belief that every person is born with a clean slate, and then our experiences and traumas form us as people. I’ve always seen hurtful people as damaged, sad and maybe even wrongfully judged by their behaviour, rather than their past. Nobody was born evil, it’s something we pick up along the way and usually comes from pain and suffering in some way.”

”With this song, I wanted to get into the mind of the hurtful/hurt person and try to understand their behaviours and patterns. “Love me ’til my heart stops, hit me like a freight truck” is one of my favourite lines. I’m positioning love as a drug, with the person’s tolerance building, leading them to seek being really blown away by their feelings, to cover the pain inside.”